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Higgsfield secures new Series B capital from TCV and NVIDIA – Unite.AI

Higgsfield secures new Series B capital from TCV and NVIDIA – Unite.AI

Higgsfield announced an extension of its Series B funding on October 23, 2026, with new investments from TCV and NVIDIA joining the AI ​​video and imaging platform’s investor base. The extension builds on the company’s Series B led by DST Global in August 2026 and the proceeds will support product development, global infrastructure, hiring and go-to-market expansion.

New investors and connection with Kazakhstan

Goldman Sachs Alternatives, Tribe Capital, AI Capital Partners, Smash Capital, GFT Ventures and Valor Capital also participated in the extension.

TCV has supported Netflix, Spotify, Facebook, ByteDance and Electronic Arts over the past three decades. Jay Hoag, a founding partner at TCV, said the firm has backed platforms that have changed the way people create and consume media around the world, grouping Higgsfield with that portfolio. Neil Tolaney, the company’s general partner, said TCV believes co-founder and CEO Alex Mashrabov and the Higgsfield team are offering what he described as a radically faster, professional-grade, AI-native mechanism for creators, brand marketers and agencies to turn ideas into images and videos, at a pace of product speed and market adoption the company has rarely seen.

NVIDIA’s investment coincides with NVIDIA founder and CEO Jensen Huang’s first visit to Kazakhstan for National Artificial Intelligence Month in Astana. Photographs distributed with the announcement show Huang with Zhaslan Madiyev, Kazakhstan’s deputy prime minister and minister of artificial intelligence and digital development, and separately with Higgsfield co-founder and chief technology officer Yerzat Dulat. Higgsfield is based in San Francisco and maintains roots in Kazakhstan through Astana Hub. It was co-founded by Mashrabov, Dulat and Mahi de Silva and the company describes itself as Kazakhstan’s first AI unicorn.

“Every brand, studio and creator now needs more visual content than traditional production can provide, and a new category is forming to meet that demand,” Mashrabov said. He said TCV has backed companies that have transformed media and that NVIDIA has powered each generation of the Higgsfield platform, adding that with leaders from computing to media development, the company is well positioned to lead the new category.

Sizes reported and market forecasts cited

Higgsfield has more than 40 million users in 238 countries and territories, with the United States as its largest single market and Europe as its largest region in terms of usage. The company said it surpassed $1 billion in annualized revenue in September 2026, eighteen months after launch. It said the venture is its fastest-growing business, growing more than 100% month-over-month, and that contract revenue from enterprise customers has grown tenfold since June 2026. The announcement also cites independent data on Ramp’s commercial spend that identifies Higgsfield as the fastest-growing image and video AI provider.

The platform serves three industries: marketing and advertising, entertainment, and the creator economy. Brands and agencies, including Fortune 500 companies, use it to transform a single campaign concept into up to 100 ad variations for different markets and platforms. The company highlighted WPP Media’s forecast that global advertising revenue will reach $1.3 trillion in 2026, with AI named a major driver of that growth, and the IAB’s expectation that digital video ad spending in the U.S. will top $80 billion in 2026, with nearly two in three buyers now using generative AI for digital video creative, up from mid-2025.

NVIDIA Infrastructure and the Visual Token Economy

Higgsfield said it processes 12 trillion tokens across 150 million generations each month. The company has expanded NVIDIA infrastructure from the L40 and A40 GPUs to the Hopper and Blackwell generations and is now expanding to NVIDIA Vera Rubin. Use NVIDIA Dynamo to deploy and scale custom inference workloads on your own GPU infrastructure.

Kök Börü, Higgsfield’s 15-minute animated short, was created using NVIDIA Blackwell Ultra infrastructure. The company open-sourced the entire project and turned it into a free course on Higgsfield Academy, its AI filmmaking learning platform, where it says more than 150,000 creators have completed the lessons.

The announcement defines visual generation as earning much more per token than text, citing industry benchmarks that place the effective yield of generative video at $30-$150 per million equivalent tokens, compared to $0.15-$0.60 for text.

“AI factories produce intelligence in the form of tokens, and the application layer is where those tokens become useful,” said Reverend Lebaredian, vice president of AI physics simulation at NVIDIA. He said the collaboration between Higgsfield and NVIDIA on hardware and software is transforming computing into creative work for millions of users and hundreds of the world’s biggest brands.

Previous shift and company background

On August 17, 2026, Higgsfield announced a $400 million Series B financing at a $5.4 billion valuation led by DST Global, with participation from Tribe Capital, Growth Equity at Goldman Sachs Alternatives, Smash Capital, Fifth Wall, Valor Capital, Intel Capital, Liberty Global Tech Ventures, Mirae Asset Capital and NTT DOCOMO Ventures. Existing investors including Accel, Menlo Ventures, AI Capital Partners, GFT Ventures, Capra Ventures, BAM Corner Point and BroadLight Capital also joined this round.

That announcement states that the Series B more than quadrupled the $1.3 billion valuation that Higgsfield brought forward following the Series A round and extension, and that annualized revenue reached $700 million in August. At the time, the platform had more than 30 million users and claimed to power the visual output of 390 Fortune 500 companies.

Mashrabov previously co-founded AI Factory, the computer vision company behind Snapchat’s cameos and face filters, which Snap acquired in 2019.

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